Sour gummies are the new black.

The biggest trends are often things the world didn’t even know it needed. So, when we pitched the idea of a Trolli-themed collaboration with the zany clothing of Mokuyobi, people weren’t quite sure about it — until they saw the results. We quickly garnered attention from diverse entities, including Food & Wine and Tasting Table, and just like that, our sour gummies had wormed their way into the pop fashion zeitgeist.